Why Amber?

Our Mission

To provide parents with state-of-the-art, easy-to-use tools that help them protect their kids from threats online, at home, at school or anywhere they might go.

About Amber Child Safety

According to the U.S. Department of Justice, a child is reported missing in the U.S. every 40 seconds, nearly 800,000 children each year, and Internet crimes against children from cyber-bullies and online predators are in the news daily, seemingly reaching epidemic proportions. Amber Child Safety is a 360⁰ child safety system that provides parents and care takers with invaluable resources and a digital toolbox designed to protect children and give peace of mind. Amber Child Safety addresses serious threats of the digital age, including cyber-bullying, online predators, texting-while-driving, inappropriate online content, sexting and much more. It’s also the only system to offer this and a completely free and secure database to store vital information on a child, which can be transmitted directly to authorities in the case of an emergency.

Amber Child Safety is the only child safety system endorsed by Donna Williams, mother of Amber from the AMBER Alert, and has been designed with the direct involvement of law enforcement, specialists in Internet Crimes Against Children (ICAC), and expert investigators of missing and abducted children to create the most comprehensive and effective system available for raising safe, happy and healthy kids in the digital age.

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Statement from the Amber Child Safety system creator, Tad A. Camp:

I created this system to aid law enforcement in the recovery of missing and abducted children. I have worked on missing and abducted children cases across the country and have a 100% success rate. This system is based on the information I use to recover these children. The system will prompt you with questions in order to collect the most accurate information possible. We do not, for example, provide you with a blank space and ask you to give us the names and addresses of the people you can think of that has contact with your child. How many people would think to include the information on their child’s soccer coach, karate instructor, piano teacher, or best friends new step parent?

I have eliminated all the guess work about your child’s relationships. We ask specific questions about the people your child has, or may have contact with in a format designed to help you provide accurate information. I strongly encourage all parents to update the information on a regular basis.